Piers Morgan risked the wrath of Ant and Dec fans as he branded them "cocky Geordie b******s".
The Good Morning Britain presenter asked his followers to help him "wipe the smug grin" off the faces of Ant McPartlin and Dec Donnelly after he found out they were all up for the same award.
They're all in the shortlist for Favourite Presenter at the TV Times Magazine Awards against Tom Allen for Bake Off: The Professionals, Rylan Clark-Neal for Supermarket Sweep, Stacey Dooley for Secrets from the Square and Alex Jones for The One Show.
Piers is nominated for GMB while Ant and Dec are up for their work on Saturday Night Takeaway.
Sharing a picture of all the nominees on his Instagram account, Piers wrote: "Delighted to have been nominated as Favourite Presenter (& Best Scowl) in the @tvtimesmagazine Awards. Vote for me if only to wipe the smug grin off those 2 cocky, snivelling little Geordie b******s...
"Voting info here: @tvtimesmagazine"
Ant and Dec have been big award winners throughout their 30-year career, especially when it comes to favourite presenter categories.
They've been unbeatable in the best Entertainment/TV Presenter category at the National Television Awards for the last 19 years, winning at every ceremony since 2001.
One of Piers' followers asked him: "Do you ever win Awards or just got nominated?"
While another suggested: "Ant and Dec will win!"
"Ant and Dec foreverrrrrrrrrrrrr," one teased.
But some had his back, with one commenting: "Piers Morgan best presenter by far"
Ant and Dec have had a busy year despite the effect the coronavirus pandemic has had on television.
At the beginning of the year, the duo made changes to Saturday Night Takeaway as the lockdown came into effect.
They ditched their live studio audience for the first time ever, hosted some shows from home and cancelled their series finale at Walt Disney World in Florida.
They also hosted the auditions for Britain's Got Talent before the lockdown began and recently returned with the semi-finals.