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Maura Higgins has grand plans for her ‘Flutters’ range with proposals afoot for a fragrance range within her burgeoning empire.
The 30-year-old Love Island star became a reality star favourite with her ‘fanny flutters’ catchphrase while appearing on the ITV reality romance show in the summer of 2019.
And indeed earlier this year she branched out into the beauty world with the launch of her eyelash range, False Flutters.
Now it is reported that Maura wants to build her business even further and has registered the company name The Flutter Effect in order to start pumping out perfumes for fans to snap up.
A source told the Sun on Sunday: “Maura is really passionate about beauty and a fragrance is the next step in her lucrative empire.”
Back in the summer, amid the launch of her Fake Flutters range, Maura warned Kylie Jenner that she was coming for her crown after the American reality star became a billionaire with her own fashion and make-up empire.
Maura said in June: “I’d say Kylie Jenner would have to watch out. I reckon she’s going to be looking for my products in the future.”
The Irish TV star expressed her hope to follow the tired and tested Kardashian business plan to success.
She said: “I want to do what the Kardashians do and use my social media channels to sell the products. I’m not just putting my name to the make-up collection, I’ve actually done a lot of hard work.”
Meanwhile, Maura has more recently been making headlines due to her fledgling romance with fellow Love Island alumni Chris Taylor.
The pair have jetted off to Dubai together to soak up some sun, and enjoy sun-drenched kisses, after going public with their romance – months after it was first rumoured the duo had grown close.