Gwyneth Paltrow poses with lookalike daughter and mum as Goop's value soars to $250m
The star's mum Blythe Danner, 77, and daughter Apple Martin, 16, were on hand to help model her new Goop dress designs with the company already said to be worth $250m
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Mega-rich Gwyneth Paltrow enlisted the help of her lookalike daughter and mum as her company's value continues to rocket.
The star created Goop, a wellness and lifestyle brand, and in the past few years it has sent her fortune spiralling.
It is now said to be worth over $250m - and she hopes some new designs will keep the cash rolling in.
The 47-year-old showed off new outfits for her G. Label Dress Collection on Instagram.
Gwyn's mum Blythe Danner, 77, and daughter Apple Martin, 16, helped model the new look and the three generations shoot got the thumbs up from celebs such as Naomi Campbell and Reese Witherspoon.
It's no wonder the company's value has gone through the roof since the star really got down to work.
The polka dot crop top the star was wearing alone will set you back £225.
The entire ensemble costs $720, just over £550 - with the outfits Blythe and Apple were parading costing a little less.
Gwyneth captioned the photos with three heart emojis.
The film star founded Goop in 2008 and it hit the headlines in January when her 'vagina' scented candle was made available to buy.
She wasn't done there and revealed the next one will be called 'This Smells Like My Orgasm'.
The description states: "A fitting follow-up to that candle - you know the one - this blend is made with tart grapefruit, neroli, and ripe cassis berries blended with gunpowder tea and Turkish rose absolutes for a scent that's sexy, surprising, and wildly addictive."
Gwyneth has also starred in The Goop Lab, a Netflix documentary series about her lifestyle and wellness brand.
Goop is often criticised by health professionals for making unsubstantiated health claims, such as the importance of vaginal steaming and the use of vaginal eggs.
MirrorCeleb