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Gemma Collins launches own hand sanitisers as she continues to build her empire

Celebs

Gemma Collins launches branded hand sanitisers as she continues to build her empire

The former TOWIE star, 39, announced her latest business venture on Instagram, just days after she signed a hefty six figure deal with Wizz Air

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Gemma Collins has launched her very own hand sanitisers in a bid to build on her empire following her split from James Argent.

The former TOWIE star, 39, announced her latest business venture on Instagram, just days after she signed a hefty six figure deal to become the face of budget airline Wizz Air.

In true GC fashion, the hand sanitiser bottles are hot pink with the self-proclaimed Diva's face plastered on it.

Sharing a snap of the launch, Gem penned: "YEAH BABY it’s here... the GC hand sanitizer."

The businesswoman - who owns a plus size clothing store in Essex - is selling the anti-bacterial gel for £5 a pop.

It's safe to say she's shifting her focus from her personal life to her business one, as she hopes to follow in Gwyneth Paltrow's footsteps by taking inspiration from her million dollar Goop brand.

Gwyneth launched Goop as a newsletter in 2008, but it rapidly evolved into a massive business worth a whopping £191 million.

Gemma reportedly aims to break into the cosmetics and wellness industry and make it big following years of reality TV success.

She's already cultivated a successful clothing line, but now it's said the self-proclaimed DIVA wants to add to her accolades after protecting her brand name.

Gem is putting her heartache aside after parting ways from longtime on/off boyfriend Arg after he reportedly wanted an open relationship.

She was left hurting after James called her a slew of cruel names including a "hippo" and "fat f**k".

Gem even shared a collection of savage screenshots of their exchange on her Instagram before quickly deleting the messages.

At the time she also wrote of her heartbreak and announced that she would take a break from social media.

But she's back on social media now and she is getting stuck into raking in the cash from her several businesses.